Mercora.com
What they do: Mercora.com is a peer-to-peer music sharing service that lets users listen to each others songs over the internet. But unlike other sharing services that the RIAA disapproves of, instead of letting users download songs, Mercora lets users stream songs over the internet, turning each user into an online DJ. Mercora’s stated goal is to make the world’s music searchable.
Music listeners can search for songs by artist, album, genre or biography and then play those songs back through Mercora’s IMRadio software client for PC or the Mercora M for Windows Mobile and PocketPC smart phones.
Why you should buy: Mercora caters to music enthusiasts, and those users typically spend an average of 203 minutes using the website or the client at a stretch, more than Yahoo, MSN, or AIM. The site gets about 2 million views a day. Most users are between 18 and 34. The average user spends about 42 minutes listening to music through Mercora per day, and more than half buy at least 10 CD’s a year.
Format/how much (contact for rates): Mercora places contextual text links and graphical banners on search result pages within the Mercora website and the standalone client. The client contains a separate pane specifically for image ads. Ads can target users according to what music they’re listening to or have in their library, as well as by geography and computer hardware setup.
Contact:
http://web.mercora.com/help/business.aspx
Reader Comments.
Actually, we’re generating over 2 million unique visitors and 150 million page views per month, per comScore.
Leave a Comment
Article Sponsor
More Features
-
Loading ...
Latest News
- Hulu’s Bringing Its “A” Game But… March 19th 2010 ADOTAS – Hulu’s sales team is actively subverting the ad [...] more »
- Yelp! A class-action suit? March 19th 2010 ADOTAS – One of three civil suits against Yelp filed [...] more »
- Viacom Accuses Google; Testing Digital Millennium Copyright Act March 19th 2010 Viacom has accused Google of turning a blind eye to [...] more »
- Google to Leave China April 10th? March 19th 2010 ADOTAS – According to the China Business News, Google Inc [...] more »
- [x+1] Creates The Smartest Tagging System Around March 18th 2010 ADOTAS – Today, if you happen to be at the [...] more »
- IAB’s Video Standards Tackled By ADTECH March 18th 2010 ADOTAS – ADTECH, a part of AOL Advertising and an [...] more »
- Google Search and Mobile and….TV? Oh My! March 18th 2010 ADOTAS – Google wants to dominate your screens…. Not just [...] more »
Features
- Growing Pains March 19th 2010
- For Better or For Worse? March 18th 2010
- Yahoo! Wants to Get More Personal March 17th 2010
- Creative Considerations for the iPad March 16th 2010
- Amazon Leaves Colorado Affiliates Out in the Cold March 12th 2010
Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
Reader Favorites
Classifieds
- Communications Fellow
- Sr Director, Marketing Services
- Senior Web Analyst
- Account Director
- Director of Analytics
Recent Comments
- Durk Price: This is one early adoption I would do!
- Rolv Heggenhougen: Companies invest a great deal in their website which in many cases is their only
- docreiss: I find it interesting that the author ("Bob") indicates the reader may have the "patients"
- Jedd Gould: I think you miss the point. Publications have to charge because the content most are
