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MediaSpan Developing News Platform for Reuters

Written on

Oct 30, 2006 

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Sarah Novotny  |

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MediaSpan Developing News Platform for Reuters

Digital content management company MediaSpan has announced that it’s developing a global news publishing platform to help the Reuters newswire service reach its global audience of more than 1 billion people. The new platform will be based on MediaSpan’s Jazbox editorial software and will let Reuters journalists in newsrooms around the world to put together multimedia news packages complete with text, photos, graphics, and video in seven languages and deliver them to media and financial partners and websites.

“Increasingly our customers demand that Reuters gives them a complete 360-degree view of stories, which pulls together all of the different elements of our multimedia news coverage,” said Thomas Defoe, Reuters News Production’s head of product management in a statement. “MediaSpan’s Jazbox will give us new, easy-to-use capabilities that will enable our journalists to significantly increase the breadth and depth of our output, at a lower cost. Reuters chose to partner with MediaSpan because of the company’s profile in the industry and track record in working with large media organizations, including leading news agencies. We believe that Jazbox comes closest to matching our vision for a multimedia news production platform.”

MediaSpan produces similar platforms for North American and UK news publishers. MediaSpan has recently added a new feature to Jazbox that lets publishers distribute packages over multiple servers, which cuts down on the delay associated with long distance networks and saves bandwidth.

Tags: MediaSpan, partnerships and reuters

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