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	<title>Comments on: Marketing Media-Less Campaigns: How Creating Viral is Like Walking a Tightrope without a Net</title>
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	<description>Where Interactive Advertising Begins</description>
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		<title>By: Sales &#187; Blog Archive &#187; HHDA to discuss marketing plan</title>
		<link>http://www.adotas.com/2006/10/marketing-media-less-campaigns-how-creating-viral-is-like-walking-a-tightrope-without-a-net/#comment-24764</link>
		<dc:creator>Sales &#187; Blog Archive &#187; HHDA to discuss marketing plan</dc:creator>
		<pubDate>Tue, 24 Oct 2006 13:15:06 +0000</pubDate>
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		<description>[...] Marketing Media-Less Campaigns: How Creating Viral is Like Walking &#8230;ADOTAS,&#160;NY&#160;- 22 hours ago&#8230; With viral marketing, the fear of wasted media expense is eliminated, the media being replaced by the person-to-person spread of the campaign. &#8230; [...]</description>
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