It’s Official: Google to Acquire YouTube for $1.6 Billion
Apparently, Mark Cuban’s comments fell on deaf ears. A week of intense speculation has finally come to an end Monday, as Reuters and Yahoo are both announcing that Google officially will acquire video-sharing darling YouTube for $1.6 billion in stock.
The deal undoubtedly raises the stakes as well as eyebrows in the consumer-generated arena, as it’s the first to attach a $1 billion value to a specific user-generated property. But it might be worth it, according to comScore stats. According to the Web analysis firm, worldwide traffic to Youtube.com (among visitors 15+) has grown nearly 2,500 percent from August 2005 to August 2006, from 2.8 million visitors to 72 million.
Google’s purchase of Silicon Valley neighbor YouTube also marks the priciest acquisition in the Web giant’s eight-year history. “We are natural partners to offer a compelling media entertainment service to users, content owners and advertisers,” said Eric Schmidt, Google’s CEO, in a statement.
According to Yahoo, YouTube will continue to retain its brand, as well as all 67 employees, including co-founders Chad Hurley and Steve Chen.
Article Sponsor
More News
Reader Comments.
We’re doing an experiment on a collaboratively filtered realtime discussion. PLease join us to the following discussion:
TOPIC: google youtube
START TIME:
2006-10-10 , 00:00 CEST (Brussels, Paris, Rome, Madrid, Stockholm).
2006-09-10 , 23:00 BST (London, Dublin, Lisbon).
2006-09-10 , 18:00 EDT (New York, Detroit, Toronto, Montreal).
2006-09-10 , 15:00 PDT (Vancouver, Los Angeles, Tijuana, Yukon).
TO JOIN:
go to the following url:
https://www.synthetron.com/account/tag/conversation/googleyoutube
Confirm [yes] to the security warning and follow the instructions.
(In some companies a proxy login dialog box will appear. You then need to type your company internet username and password).
YOU NEED:
A Java plugin installed on your browser.
- Pingback from Adotas » Google Makes Friends with MACs
Leave a Comment
Latest News
- Why Did Yahoo’s Teresi Jump to Quantcast? August 21st 2008
- Hyper-Local CitySquares Fastest-Growing Search Site August 21st 2008
- Apple Hit With Suit Over 3G August 21st 2008
- Google Search Share Up in U.S., Down Globally August 21st 2008
- Intel and Yahoo Merge TV, Internet August 21st 2008
- Marin Aims To Boost, Simplify Search Marketing August 21st 2008
- Turn Reels in $15M August 21st 2008
- American Airlines Wins Online Race August 20th 2008
Features
- How To Not Fail, Flounder or Flop August 21st 2008
- AdMob: Google’s Move Into Mobile Fray Helps Us August 21st 2008
- Panache: Ad Standards Could Thwart Creativity August 20th 2008
- Social Media and Agencies: Tools for Success August 20th 2008
- How To Find the Best List Management Company August 19th 2008
Spotlight
AdMob: Google’s Move Into Mobile Fray Helps UsADOTAS EXCLUSIVE – AdMob offers the biggest mobile advertising marketplace on the planet — and the company was founded just [...] more...
Reader Favorites
Classifieds
Most Commented
- Google Slaps Affiliate Marketers (Again) (24)
- Marketing to Women Is So 2007 (10)
- Why CFOs Don’t Believe in Online Advertising (7)
- Serious Software Bugs Reported in iPhones (6)
- No Recession For Online Advertising, Promise (4)
- Peer39 Scores $8M, Unveils Semantic Ad Platform (4)
- Has NebuAd Ruined Behavioral Targeting? (4)
- Se Habla Search? (3)
