Internet TV mainstay Brightcove today flipped on the Brightcove Network, a new service that emphasizes user-generated content by letting content owners, no matter how small or large, launch their own commercial Internet video channels at no cost while generating generate revenue through advertising and video download sales.
Coinciding with the launch of the Brightcove Network, the company has unveiled several new offerings designed to make earning money from commercial content easier, including its new video ad network AdNet, a pay-media service that offer high-quality video downloads for purchase or rental, a syndication marketplace, and for video programmers, the beta of a new consumer destination for discovering and interacting with Internet TV channels. Brightcove is also partnering with AOL to give content owners the option to sell pay-media downloads through AOL Video using Brightcove.
“In the last six months we’ve seen explosive growth in the online video market, especially in consumer sharing, but this is only the beginning of the Internet TV era,” said Jeremy Allaire, Chairman/CEO of Brightcove, in a statement. “Now content producers, from serious amateurs to major studios, are looking for an approach to Internet video that gives them commercial opportunities with their content as well as control over their distribution, and that’s exactly what we’re delivering with the launch of the Brightcove Network.”
Accordingly, Brightcove will continue offering the Brightcove Platform, which gives content owners a set of services for building online video businesses.