Adotas

Where media buyers start online







News

NFL, Yahoo Team Up to Provide Live Game Webcasts

Written on
Sep 8, 2006 
Author
Sarah Novotny  |
Share
NFL, Yahoo Team Up to Provide Live Game Webcasts

Yahoo and the NFL have formed an agreement to provide football games live and in their entirety on the Internet for fans outside of North America. The NFL Game Pass can be accessed at www.nfl.com/nflgamepass and marks the first time that the NFL has made a full season of games available on the Web.

The service, which begins this Sunday, comes with a price tag of $24.99 per week or $249.99 for the entire 17-week NFL season. Games will be streamed at up to 700 kbps and will also be available in archived format up to twenty-four hours after their conclusion.

“We are pleased to offer NFL fans around the world an innovative way to watch NFL games,” said Brian Rolapp, VP of Media Strategy for the NFL. “The NFL is committed to taking advantage of new technologies to bring more value to our fans everywhere and Yahoo!’s proven leadership in technology makes them an ideal partner for a product like ‘Game Pass’.”

Yahoo’s head of sports and studios, David Katz, added that, “The global reach and promotional strength of the Yahoo! network enables us to deliver this first-of-its-kind product to NFL fans around the world.”

The new Game Pass service will be promoted through international Yahoo and NFL properties.





Reader Comments.

No comments yet

Leave a Comment

Add a comment

Tags: , , and
Article Sponsor

More News



Spotlight

An Interview with Jasper Mullarney, VP of Direct Response Advertising, AdknowledgeADOTAS — Industry Veteran Jasper Mullarney is Vice President of Direct Response for Adknowledge, the fourth-largest digital marketplace behind only [...] more...

Latest News

News Archive

  • Which product announcement from the Google I/O conference will have the greatest impact on the company's bottom line?

    View Results

    Loading ... Loading ...

Adotas Partnership





Click