Yahoo Telemundo Rolls out Red Carpet for Hispanic Film Festival
In an effort to showcase the artistic talents of its Hispanic audience, Yahoo! Telemundo today announced the launch of the Yahoo! Telemundo Short Film Festival. This competition, sponsored by Toyota Yaris, will enable Hispanic filmmakers to showcase independently-produced work online to users, who will then cast votes for the best short films in four different genres.
Through September 5, budding filmmakers can submit their two-to-ten minute short films on Yahoo! Telemundo Cine, the recently re-launched online movie channel. Films can be submitted in English, Spanish, or both, and must fall into the Comedy, Horror, Action/Drama or Animation categories. Voting begins September 11 and runs through October 20. The festival emphasizes user-generated content in hopes of finding the next major Hispanic director ala Alfonso Cuaron and Pedro Almodovar.
“The Yahoo! Telemundo Short Film Festival was created for filmmakers in need of an outlet for their boundless creativity, talent and imagination,” said José Rivera Font, general manager Yahoo! North Latin America, in a statement. “We are committed to the next generation of creatives whose stories need to be heard, with no limitation of language or media, by giving them access to a media world only Yahoo! Telemundo can offer.”
On a weekly basis, users can vote for their favorite film in each of the four genres. During the final week, the films with the highest tally of votes in each genre will get in the ring to compete for the overall users’ choice.
The short film which earns the most votes will air on Telemundo’s broadcast network in its Weekend Prime Time Movie Block and on mun2, the cable network for young U.S. Latinos, in its soon to be premiered movie-driven show, “Have you Cine?” Additionally, the “Users’ Choice” winner will receive “24 hours of fame”, which means that his/her film will appear on the home page of Yahoo! Telemundo. As an added bonus, the winning U.S. filmmaker will win a trip to the 2007 Sundance Film Festival, which takes place in late January.
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