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	<title>Comments on: In-Game Advertising Scores Big: Discussing the Trends &amp; Futures with the Exploding Industry&#8217;s Leaders</title>
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	<description>Where Interactive Advertising Begins</description>
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		<title>By: dailywireless.org &#187; License Plate Readers</title>
		<link>http://www.adotas.com/2006/07/in-game-advertising-scores-big/#comment-27690</link>
		<dc:creator>dailywireless.org &#187; License Plate Readers</dc:creator>
		<pubDate>Fri, 10 Nov 2006 06:00:03 +0000</pubDate>
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		<description>[...] Microsoft&#8217;s Massive Ad Server, Double Fusion and InGame Adverting can provide dynamically downloadable advertising targeted just to you. The surveillence society is now cost/effective. Even profitable. [...]</description>
		<content:encoded><![CDATA[<p>[...] Microsoft&#8217;s Massive Ad Server, Double Fusion and InGame Adverting can provide dynamically downloadable advertising targeted just to you. The surveillence society is now cost/effective. Even profitable. [...]</p>
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		<title>By: dailywireless.org &#187; WiFi Ad Nets</title>
		<link>http://www.adotas.com/2006/07/in-game-advertising-scores-big/#comment-26482</link>
		<dc:creator>dailywireless.org &#187; WiFi Ad Nets</dc:creator>
		<pubDate>Sat, 04 Nov 2006 02:02:29 +0000</pubDate>
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		<description>[...] Double Fusion, Massive, and InGame Adverting are inhaling ad dollars, says Adotas. [...]</description>
		<content:encoded><![CDATA[<p>[...] Double Fusion, Massive, and InGame Adverting are inhaling ad dollars, says Adotas. [...]</p>
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		<title>By: The Daily Graze &#187; Blog Archive &#187; A Interview with Advergaming Execs</title>
		<link>http://www.adotas.com/2006/07/in-game-advertising-scores-big/#comment-13440</link>
		<dc:creator>The Daily Graze &#187; Blog Archive &#187; A Interview with Advergaming Execs</dc:creator>
		<pubDate>Sun, 30 Jul 2006 16:12:06 +0000</pubDate>
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		<description>[...] I saw this post on Brands in Games pointing to an interview with executives from Massive Inc, IGA and Double Fusion, the big players in advergaming. The interviewer asked them each 8 questions that range from product placement to advergaming metrics and it is a worthwhile read to hear what these folks have to say about the space. The first question really caught my eye:  Has the industry grown large enough that you could consider other in-game advertising companies as serious competition, or is it still a wide open market? [...]</description>
		<content:encoded><![CDATA[<p>[...] I saw this post on Brands in Games pointing to an interview with executives from Massive Inc, IGA and Double Fusion, the big players in advergaming. The interviewer asked them each 8 questions that range from product placement to advergaming metrics and it is a worthwhile read to hear what these folks have to say about the space. The first question really caught my eye:  Has the industry grown large enough that you could consider other in-game advertising companies as serious competition, or is it still a wide open market? [...]</p>
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