Blastro Networks to Stream UMG Videos
Blastro, an ad-supported site that streams music videos, animations, and movie trailers, has signed a deal with the Universal Music Group (UMG) to stream videos from Universal artists like 50 Cent, Mariah Carey, Eminem, Godsmack and U2. The Blastro Network consists of Blastro.com for hip-hop, R&B and Latin music, and Roxwel.com for rock and pop. Pre-roll streaming video ads appear before each music video, and the in-page video player is surrounded by animated banner ads.
“Seeing the numbers grow reinforces that we deliver what music fans want,” said Blastro co-founder Fletcher Lee in a statement. “Blastro offers larger viewing windows with no registration required. Those who opt to register can receive 700K streams. And with the addition of Universal Music Group, the list of hip-hop, rock, pop, R&B, Latin and country artists on our sites grows even larger.”
Blastro features content from both mainstream and independent labels. In May, the number of Blastro Network visitors hit 2.1 million and the network delivered 9.6 million video ads. Current Blastro advertisers include American Express, Miramax, Microsoft, Reebok, and major auto manufacturers.
Article Sponsor
More News
Reader Comments.
No comments yet
Leave a Comment
Latest News
- Court Ruling Releases YouTube Users’ Private Data July 3rd 2008
- Hiring Round-Up: Skype, iBloks, NBCU July 3rd 2008
- Yahoo, MerchantCircle Pen Local Marketing Deal July 3rd 2008
- The Secret: Everyone Spills Online July 3rd 2008
- Study: SMS Top Priority for Mobile Users July 3rd 2008
- Chinese Video Site Attracts $30M in U.S. Funds July 3rd 2008
- IndieClick: “No Ads Are Better Than Bad Ads” July 2nd 2008
- AOL To Grow Niche Game Fan Base With BigDownload.com July 2nd 2008
Spotlight
GlobalSpec: Firing Up the Vertical Search Market ADOTAS EXCLUSIVE — GlobalSpec is a leading vertical search, information services and e-publishing company that serves the engineering, manufacturing and [...] more...
Features
- Scaling Mt. Mobile — NOW July 3rd 2008
- Leveraging Big Brother Alliances July 3rd 2008
- FYI: Sponsoring Content, Context Are Not the Same July 2nd 2008
- Why People Hate Us July 1st 2008
- Social Media Part 2: Back to Basics for Cash Bonanza July 1st 2008
Reader Favorites
Classifieds
Most Commented
- Google Sucks: Why It Might Be a Good Thing (7)
- Why Top Publishers Bash Ad Networks (6)
- No Recession For Online Advertising, Promise (4)
- Raiders Of The Lost ROI (4)
- “Cheaper” iPhone Prompts Deceptive Pricing War (4)
- Why CMOs Can’t Keep Their Jobs (3)
- Online Advertising Baffles RE Agents: Study (3)
- Obama, McCain Commit to SEO (3)
