Sticky Sells Spam Solution
Intellectual property company Sticky Web, Inc. has said they would compile an opt-in database of names and email addresses to help combat spam. Sticky Web holds several Internet and software patents. The company believes that their opt-in-specific email technology patent could help build a delivery system that could guarantee and certify email delivery.
The opt-in system would charge commercial emailers a small fee for email delivery. “Raising the delivery cost of commercial OPT-IN e-mail is gaining traction as an accepted cost of business marketing,” said Sticky Web CEO Tom DiStefano in a statement. He cited plans by AOL and Yahoo to implement a ¼-1 cent charge on email delivered to their customers.
Users of Sticky Web’s email solution can sent email to specific lists, and get real-time tracking results about whether their emails were received or not. The resulting data is designed to help email businesses determine the best pricing strategy for email delivery. “Raising the cost of commercial e-mail is a key tool in defeating the illegitimate bulk e-mailers responsible for the SPAM epidemic by creating a pricing structure for delivery of OPT-IN e-mail that bars entry to Spammers,” added DiStefano.
Reader Comments.
the best way to combat spam it’s using any type of 3rd party software (Spam Bully is pretty good)
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