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Firefox Enlists Search Security Solution from GeoTrust

Written on
April 11th 2006
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E-Business security solutions provider GeoTrust today announced the availability of its free TrustWatch search service for the Mozilla Firefox browser. Firefox users can now immediately see a “trusted” search rating displayed next to each search result when using the Google search engine built into Firefox.

With Trustwatch, Firefox hopes to help protect consumers from online fraud threats, namely identity theft and phishing scams by indicating the trustworthiness of websites. Users can steer clear of known phishing sites, and avoid exchanging confidential information or personal data with unknown or unsafe sites by evaluating search results using the clearly-defined, color-coded TrustWatch Search rating system.

Using the new Firefox extension, any query typed into the Google search field returns relevant search results with one of three symbols beside each search result: a green
“verified” symbol for sites verified by trusted third parties; a yellow “not verified” symbol for sites that are not verified but are not known to be fraudulent; or a red “warning” rating for known fraudulent sites.

“Hundreds of thousands of consumers already rely on TrustWatch’s search capabilities for Internet Explorer, and we felt it was important to provide the same trusted search capabilities to the large and growing community of Firefox users,” said GeoTrust CEO Neal Creighton in a press statement. “We know that people like to use the search engine they are most familiar with, so we designed this Firefox extension to bring the benefits of TrustWatch search ratings to Firefox’s built-in Google search field.”

TrustWatch Search also works with leading providers of blacklist data, such as Cyota and the Anti-Phishing Working Group, to alert consumers to fraudulent sites. TrustWatch Search also uses Ask.com search technology to provide search results.

In addition to features allowing consumers to evaluate and verify website integrity, TrustWatch allows them to personally review merchants and report suspicious, phishing-related activity. GeoTrust collects and evaluates their feedback, forwards it to anti-fraud organizations and aggregates it for potential use in future TrustWatch ratings.



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