Scientigo Finds Search Technology
Online technology company Scientigo has launched a new search engine, FIND.com. Operated by Scientigo subsidiary Tigo Search Inc., FIND.com is designed to help users search for websites topically instead of by keyword. A user can narrow down their search results by selecting from a list of related topics on the left hand side of the page. According to Scientigo, this way FIND.com users narrow down their search quickly and accurately. Unlike clustering search engines, FIND.com finds related topics in a semantic database and is designed to learn from user interaction. Theoretically, the more a person uses the site, the more accurate the search results. It analyzes any search terms linguistically to determine what each one means. Topics are assigned based on relevance and subject.
“The major search engines have done wonderful jobs showcasing the importance of search, and proving that search is the best place to start for whatever you’re doing on the Internet. But there’s a lot of room for improvement, and our integration of tigo|search technology with the new FIND.com demonstrates the powerful possibilities. Studies show consumers are ready and willing to experiment with new search engines, and now consumers have a better way,” said Scientigo CEO Doyal Bryant in a statement.
FIND.com sponsored results also appear next to topics and search results, and are currently powered by Yahoo’s Overture search marketing service. According to FIND.com’s advertiser page, they may also be planning to incorporate banners and rich media ads in the future.
Reader Comments.
This looks like a Yahoo clone right now… hope it breaks out and was not just looking to get some ink from you to get people to help them generate PPC income….
Thanks for the coverage – keep watching for upcoming developments.
On the comment about the Yahoo clone – please focus on our Topics in the results, where we use our patented Topification. It is a useful tool that the major search engines are not deploying currently. We think it gets users to what they need faster.
We are open with working with advertisers for key Topics and categories, beyond standard PPC.
Chris Travers
President, Tigo Search, Inc.
Find.com
I’m keeping a close eye on Find.com. The Topification is interesting. I know the site is in beta, but I would still like to see more information about how the site works and how their Scientigo subsidary, tigo|search is structured.
Wanting to know more….
Leave a Comment
Article Sponsor
More News
-
Loading ...
Latest News
- Funding in Brief: $10M for Spongecell, $8M for Prolexic February 9th 2012 ADOTAS – Rich media ad company Spongecell has raised $10 million [...] more »
- Google AdMob Axes Minimum Bids, Targeting Fees February 9th 2012 ADOTAS - As of Feb. 15, Google will change its [...] more »
- Infographic: HootSuite Analyses Social Media Impact of Super Bowl Ads February 7th 2012 ADOTAS - So, it’s the Tuesday after the Super Bowl, [...] more »
- Facebook to Serve Mobile Ads in Coming Weeks February 6th 2012 ADOTAS – According to a Financial Times report, Facebook will [...] more »
- Survey: 39 Percent of Mobile Users Responded to Super Bowl Ads Via Mobile February 6th 2012 ADOTAS - During the Super Bowl yesterday, mobile ad network [...] more »
- Sponsormob Leads the Way Into RTB for Mobile February 3rd 2012 ADOTAS – For more than half a decade, Berlin-based tech [...] more »
- Weird Study: Mobile Purchasing While in the Bathroom on the Rise February 3rd 2012 DM CONFIDENTIAL - According to 11mark, three-quarters of Americans with mobile [...] more »
Features
- Attribution Online: Introducers and Influencers and Closers… Oh My! February 9th 2012
- With gTLDs, Global Branding Starts with a Name February 9th 2012
- Rethinking the Online Advertising Ecosystem, Part One: Independent Publishers February 8th 2012
- Case Study: Social Ad Effectiveness February 8th 2012
- Video: “Build an SEO Foundation” Excerpt February 8th 2012
Spotlight
Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...
Reader Favorites
Classifieds
- PS Technical Writer - SEO Data Analyst
- Interactive Project Manager
- Media Buyer
- PHP Software Engineer (Facebook Platform/Social AP
- SEO/Marketing Internship at Green Education Startu
Recent Comments
- With gTLDs, Global Branding Starts with a Name – ADOTAS | ShopComs.com: [...] With gTLDs, Global Branding Starts with a NameADOTASADOTAS – It's no longer important how
- Domain Outlook : Latest Domain News » Blog Archive » With gTLDs, Global Branding Starts with a Name - ADOTAS: [...] With gTLDs, Global Branding Starts with a NameADOTASADOTAS – It's no longer important how
- With gTLDs, Global Branding Starts with a Name: [...] and Microsoft have little to worry about over names like UnitedThis and UnitedThat. The
- ReTargeter » Attacking Bad Banners: Inaugural Edition: [...] between 0.01% to 0.1%. Even with retargeted ads, which tend to have clickthrough rates
