ABC to Offer Ad-Supported TV Show Downloads

1
1174

In order to expand its content and advertising presence online, ABC has announced that it will offer its hit television shows to users via ABC.com. Bob Iger, President and Chief Executive Office of the Walt Disney Company outlined the network’s plans at the Bear Sterns Media 2006 Conference in Palm Beach, Florida. My ABC, which has not been launched yet, will offer users the ability to download shows for free.

According to Adage, Iger announced at the Bear Sterns Conference this week, “Mike Shaw [ABC’s president ad sales and marketing] announced today we are going to take a product to market in May. Viewers will have the ability to access shows such as ‘Lost,’ ‘Desperate Housewives’ and ‘Grey’s Anatomy’ on ABC.com. They will be ad supported, free to the consumer.” The advertisements that run with the videos, however, may not be the same ads that appear with the shows’ TV broadcasts.

ABC, like NBC, already sells shows through Apple’s iTunes store for $1.99 each. CBS has a deal to offer user shows through Comcast’s video-on-demand platform.

1 COMMENT

  1. Today you asked for oinions on the Mexican May Day protest. I am of both Mexican and Italian heritage. As my father used to say “New York was built on the back of the Itlians” So is Florida built on the Portorickans, California is truley built on the back of the Mexican. Many of us have forgotten that California belonged to Mexico long before Americans claimed it. Maybe we should give it back or at least share it with them.
    For the people that say that the Mexicans are taking the American jobs, what about all the out sourcing that thecredit card compaines are doing with India. That’s who is really taking middle American jobs.

LEAVE A REPLY

Please enter your comment!
Please enter your name here