What they do: Vibe.com is the online presence of the Vibe urban culture magazine, and features articles about urban music, celebrities, entertainment news, and lifestyle. The web site also includes audio, video, shopping, game reviews, and message boards. Formerly a client of Winstar Interactive, Vibe.com advertising is now represented by Blackrock Entertainment.
Why should you buy: One of the leading websites relating to urban culture, Vibe.com receives nearly 2.5 million page views per month. 76% of visitors are between the ages of 18 & 34, evenly split 50/50 between men and women, with an average income of about $42k. News, audio, and video are updated daily, game reviews weekly, and the feature story is updated once every month.
728×90 Leaderboards – $15CPM
160×600 Skyscrapers – $15CPM
336×280 Islands – $20CPM
Rich Media – $30CPM
Contact: Chris Smith, 310-210-9344; fax 310-545-8496