April 16—18, 2007
New York, NY
The 53rd Annual ARF Convention & Expo brings Re: think 2007 to New York on April 16-18. Held at the Marriot Hotel, the conference focuses on the future and what lies ahead using the slogan ‘Re:think or get left behind’. For those looking for new knowledge and cutting edge strategy enhancing information, Re:think 2007 may be the best expo to attend.
Last year’s convention brought 2,000+ business individuals and the program this year has been designed in anticipation of more. Guests include executives from Nitro, Digitas, Avenue A/Razorfish, R/GA, Mediaedge:cia, The Americas Starcom MediaVest Group, General Motors, The Nielsen Company, TNS, GfK and The ARF. Topics like Effectiveness Deconstructed: Blood, Sweat, and Tears Part I, Lessons from Abroad: UK vs. US, Effectiveness Deconstructed Part II, Pretesting Online Creative — What a Novel Idea!, How Online Content Creates Engagement, TV — Use It to Make Your Brand Special, Integrated Marketing Works — Even Inside!, and Learning From the 21st Century Focus Group.
Each day contains research, discussion, panels, and breakouts. Opportunities to mingle with CEO’s are provided with a meet-the-CEO session among other networking opportunities throughout the course of the conference. Conference members can also access tickets to the ARF OGILVY awards gala and dinner, which takes place on the evening of the 17th.
An expo of over 100 global innovators will also be present during the conference. While the Re:think 2007 program is under construction, tickets can be purchased by visiting the link above.