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2019 Ad Trends: Q&A with Greg Cappello

Have there been any major mobile ad trends that absolutely dominated the industry in 2018? What’s surprised you the most? You can’t talk mobile ad trends without mentioning the duopoly, and new triopoly with Amazon’s entrance into the fray. 2017 served as a year of...

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Mixing Brand and Politics is a Complicated Business, Survey Finds

By Frank Strong, founder and president of Sword and the Script Media, LLC   It’s very difficult to escape politics these days. Political messages have permeated every...