Making Content Optimization as a Part of a Mobile Marketing Strategy

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What Will Drive The Adtech Conversation Come 2019?

Kerry Bianchi, CEO of Visto talks "What's Hot for 2019 vs. That’s so 2018" Goodbye Multichannel, Hello Omnichannel How can you up your customer engagement game in the new year? Make 2019 the year you focus on omnichannel. Unlike message-based multichannel campaigns, true omnichannel campaigns...

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New Survey: YouTube and Instagram Gaining Ground Among Social Media Users

Most people use YouTube and Instagram more in 2018 than 2017, outperforming other channels such as Facebook. In addition, women tend to use social media more frequently than men. People tend to...